Charles Schwab Cup Championship

The Charles Schwab Cup Championship is the culminating event of the PGA TOUR Champions season, showcasing the top senior golfers in a high-stakes finale. As the lead designer, I developed a cohesive visual campaign spanning print, digital, and social platforms. I drew inspiration from the prestige and energy of the tournament, as well as local elements in Phoenix, Arizona, where the tournament takes place.

Branding

Photo Collection

Print Ad

Digital Ads

Paid Social

Core Golf Fans

Event-Seekers

Families

Organic Social

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Yellow Flamingo Club

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2025 PGA TOUR Champions